The personalization of a packaging was a successful turn-around on brand awareness and sales for an iconic brand. Deep analysis of target-group(s) and cultural trends guided the development of product launches and yearly summer sales campaigns - concept, testing, execution and media - in more than 40 countries around the globe.
Projects
Capri-Sun GroupThe Taste of Fun
BoschBosch Stories
Canyon BicyclesA hell of a ride
ORGANICS by Red BullTalent comes naturally
Bang & OlufsenThe Perfect Sound to Drive
Beck's BreweryHeroes of the Night
Vienna Tourist BoardSiri & Alexa
MAN Truck & BusEfficiency meets Performance
ZDFMit dem beiden sieht man besser
Ownership - GrillmobilFlames N’ Beer
bra.saPersonal Project
Back in BrazilBack in Brazil